Advantages of using video on checkout / Thank you page
The best Thank You pages function to get customers excited about other pages or offers on the site, rather than let the sales opportunity drop off.
One modern and effective way of making customers make another purchase is by inserting a video on the Thank You page, and that is what the prosperous e-commerce sites do.
Video increases conversions. According to studies by Eye View Digital and co, videos can increase conversion by as much 86%, so using video gives you great opportunity to make more upsells and promote products of your shop.
Video is easy to look. Watching a video takes little effort in comparison with reading a lengthy information or description. Videos permit you to engage an audience that may neglect the information you would otherwise convey through alphabets.
Video deepens consumer connection. You will agree, watching a video makes you feel like there’s more engagement going on. When a client can relate more personally to your video, it enhance their connection to your service or product.
Video is persuasive. As stated by Insivia, 90% of users say that seeing a service video influences their decisions – such as coming back. Videos help to direct and connect your client to the thing you want: sales!
Video keeps clients on your page longer. The longer a person stays on your site, they more they become familiar with your company. A video on your Thank You page affords clients more time for your product offer to be absorbed, and to see the benefits your product will give them.
What video can contain?
You can insert a short video of your team or CEO to appreciate you client and state more benefits about your company. Your new customer will be more likely to return for more and remember your offer.
Also you can describe customer how order will be processed, highlight further promotions or suggest consultation
7 great examples of using Thank You video
Features
Embed any YouTube video
Enable / disable autoplay
Video code will be automatically configured to exclude displaying related videos on completion to avoid distractions
Setup
Just specify URL of your video on YouTube in Preferences, select whether you want it to be played automatically and it will be added to the checkout page.
Show video depending on order count (so you can make different videos like "Thank you for first order", "Thank you for second order", etc.)
Show video depending on ordered product (so you can make specific video to make upsell for this product)
Show video depending on amount of last order / all orders of this customers (so you can make video like "You are reached $1000 in orders and we have special gift for you")
Support other video services (Vimeo, ..)
Integration with Google Analytics, so you can look if users looking your video and how long
Disable audio on autoplay
Something you want, but was not specified here?
In case of any problems please contact me before writing bad review for the app.